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MetaFarm

Hicham Maghraoui Morocco
Starting date
March 2024
Market
Agri-tech Sector
Development stage
Market entry

The Inefficiency of Traditional Farming

Across Morocco, smallholder farmers face low productivity due to limited access to data, overuse of inputs, and outdated farming techniques. These inefficiencies lead to wasted resources, higher costs, and vulnerability to climate shocks, threatening both food security and farmer livelihoods.

Smart Farming through AI and IoT

MetaFarm integrates AI-powered digital twins and IoT technologies to help farmers monitor crops, optimize resource use, and make data-driven decisions. By enabling precision agriculture, MetaFarm reduces waste, cuts costs, and increases yields—making smart farming scalable and accessible for African farmers.

Impact and Achievements

In just over a year, MetaFarm has built functional prototypes, engaged with early adopters, and attracted interest from agricultural cooperatives. The project has shown how digital tools can drive efficiency and resilience in agriculture.

FieldLink
Prototype developed
Multiple
Supporters and partners
Worldwide
recognition
Farming Smarter, Not Harder

MetaFarm urgently requires funding to launch mass production of its Sensor Boxes, which are essential forbuilding a supply chain and scaling market entry.This step is critical to secure the 1,000+ hectaresneeded to cover annual fixed software costs of1.18M–2.53M MAD and reach profitability.

Thanks to AYCH, we accelerated the development of MetaFarm from vision to real product, while sharpening our strategy for impact. The program opened our eyes to new opportunities not only in Morocco but across the African market, giving us the confidence and network to scale.

Hicham Maghraoui - Maroc

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